How Documenting Content Marketing Strategies Can Be More Effective for B2B Marketers

We’re frequently talking about content marketing and strategies. Adam and Chad wanted to shed some light on the 2015 Benchmarks, Budgets and Trends Report, which was released by the Content Marketing Institute and MarketingProfs. The report reveals what the top five tactics are for B2B content

Can a Social Media Platform Make Money without Advertising?

There’s been a concern about social media platforms and if they're able to monetize without advertising. Recently, Facebook was in the headlines because they wanted their users to use their real names and they shut down a lot of user accounts, which stirred up controversy, and they since issued a