There was recently an article from the American Journalism Review Journal, where the author, Paul Sparrow, discussed how the future of news lies in data. Thus, we felt that it was important to bring you up to speed on where we think the Internet is going and where the future of news lies.
What Small Businesses Can Learn About Content Creation from ‘Epic’ Safety Videos and ‘Dumb Ways to Die’
Elves stand atop mountains. Dwarves and orcs run at one another, waving their weapons above their heads. A wizard flies through the sky on the back of a giant eagle. And in the end, a man puts on a ring and disappears into thin air.
No, this isn’t a sneak peak for the last Hobbit f
We thought that this would be an excellent opportunity to outline our Publishing Partner Program. In this Daily Brown Bag, Adam and Chad provide you with a quick overview of our background and you’ll also learn how we've helped a lot of small businesses and publishers gain more success online! I
Get ready, your Instagram feed is about to get busier! Instagram announced that they’re going to have ads. Instagram has been beta testing video ads for weeks and they’re ready to roll out these video ads from selected companies who want to advertise on this renowned
If you follow the online marketing industry, chances are you’ve heard of newsjacking -- and even if you haven’t, you’ve probably seen it happen. Marketing strategist and author David Meerman Scott, who coined the term, describes it as “the process by which you inject ideas or angles into breaking
What #AlexFromTarget and “Welcome to Night Vale” can Teach Us About Harnessing Fandom on Social Media
Anyone who was on Twitter last week probably caught sight of a One-Direction-ready Target employee named Alex checking out an adoring fan at his register. The ensuing #AlexFromTarget hashtag soared to the number one worldwide trend in a matter of hours.
But the sudden explosion of attentio
There’s been a lot of growth in mobile, as you most likely have heard and may have noticed. We’ve been talking about mobile a lot recently and we wanted to elaborate on the significance of ranking on mobile. There are a lot of statistics that are out about mobile, so Adam and Chad wanted to famil
It’s very important for a business to have a great website! If a business has a high-quality website, they’ll likely attract new customers and keep their current audience engaged with their content, brand, services, etc. Small businesses ask us all the time, through our customers, how to better p
The Interactive Advertising Bureau, IAB, recently released their Internet advertising report that covered the first half of 2014, which we thought was important to share with you! Adam and Chad break down the findings to further educate advertisers and our SEO reseller community on what they shou